This week we were lucky enough to interview Honoree Corder and Ben Hale, who recently released a new book, Write Like a Boss: From A Whisper To A Roar, all about how to have the right mindset for being a full-time, successful author. What’s the difference between a full-time writer and someone who wants to be a full-time writer? Listen up and you’ll find out!
They talk to us about creating winning writing habits, how to train yourself to think and be successful, and how to write when you have six kids who are constantly demanding attention (ie Ben). They’re both very inspiring individuals, and gave us some fascinating insights into their lives and the way they have ensured their success in the Indie environment.
It’s a fun interview, and we learned a lot from these two highly successful and motivated authors. We know you will too!
Bios & Links:
Honorée Corder is the author of dozens of books, including You Must Write a Book and the Prosperous Writer book series. She is also business partners with Bestselling Author Hal Elrod, creator of The Miracle Morning. Honorée coaches business professionals and authors to write and publish their book, and to achieve bestseller status.
Ben Hale is the bestselling author of the Chronicles of Lumineia. Within six months of launching his first book in 2012, Ben sold his business and began writing and publishing full-time. Since then, he has published dozens of titles across five different series. To date, his series has sold more than 200,000 copies worldwide.
This week we were lucky enough to have a fantastic repeat guest – Kathryn Burnett, the well-known New Zealand playwright and screenwriter. With over 20 years of experience in the industry, Kathryn is chocka full of useful knowledge on the craft of writing as well as the mental game of staying focused and being productive. Today she talked us through doing an end-of-year Writing Audit, as a prequel to setting our goals in the new year. We found it hugely helpful to answer the questions she posed, and to look back on our year in order to critically assess what went right, and what went wrong, and why. If you’re wondering why on earth you’d want to look back in this way, just listen in… Kathryn also tells us how to use this kind of analysis to set us up for an awesome 2018!
“Celebrate the small wins – they give you resilience and remind you that you can do it!” ~ Kathryn Burnett
To help you stick to your goals, Kathryn offers a free Creative Writing Plan at www.CreativeWritingPlan.com
Her Writing Room Club is an in-person and online group for writers who want to write more often, stay inspired and achieve their writing goals with the company of other writers. Learn more here
Kathryn has significant film and television writing credits and has developed numerous television series for New Zealand’s major production companies.
She was the Executive Director of the New Zealand Writers Guild between 1997-2000 and the screenwriting tutor at South Seas Film and TV School between 2003 and 2007. She is also an in demand Script Consultant/Assessor who has worked with numerous writers and production companies.
Learn more about Kathryn’s workshops and writing advice here: www.Kathryn-Burnett.com
This week our guest is the lovely Melissa Storm, who runs several author businesses, and is also a very successful indie author in her own right. Along with her training courses through the Author Engine, and editing, marketing and formatting services through Novel Publicity, Melissa also runs LitRing, an author promotions company that helps authors connect with readers.
This year, through LitRing, she created a survey that asked readers what kind of books they were reading, what they wanted to see from authors, and whether they read mostly free or paid books, among other questions. With an extensive background in research, and in particular survey creation, Melissa was able to design, implement and analyse the data from over 10,000 readers, making it quite possibly the largest survey conducted by an independent author. She talks to us, among other things, about the insights we can take away from this amazing survey, and how we can use it in our own author careers.
Learn more at:
This week we talk to bestselling self-published author Dave Chesson, otherwise known (mainly by the SPA Girls) as the King of Keywords. He’s the genius behind the Kindlepreneur.com blog, which provides loads of step-by-step information for self published authors, and he’s also the creator of the fabulous app KDP Rocket, a tool you can use to do research into your next book topic, find keywords and categories for your current book, and to create a massive list of keywords for Amazon Ads.
Among his many talents (which include being a nuclear engineer!!) Dave is a total self-confessed data geek, which means he loves diving into the analytics surrounding Amazon and selling books. Which was great for the SPA Girls, because he was happy to chat to us about keywords, categories and selling more books on Amazon. Yay!
One of our favorite quotes from Dave was “I believe the day you start writing the book, is the day you start marketing the book.” Listen in to hear just how to do that!
Quick Links to sites mentioned in the podcast:
Video: How To Succeed With Amazon Ads (via 20Booksto50K Vegas Conference featuring Dave Chesson and Scott Paul)
Dave’s podcast The Book Marketing Show
This week we talk about Kindle Unlimited, or KU, as it’s commonly known. KU is the exclusive readers’ programme for Kindle customers on Amazon, which authors can join as long as they give exclusivity to Amazon. We discuss the pros and cons of going into the KU programme versus going wide on all the different platforms available to self published authors, plus we cover some of the different marketing tactics you might employ, and ways to effectively use the KU platform as an author. It’s an information-packed episode, and if you’ve been wondering whether to join KU, or if you’re trying to find ways to use it better, this is an episode you won’t want to miss!
For Writers: How to get into KU: Sign up your book exclusively to Amazon via KDP Select for 90 day period at a time. Your book will automatically be included in Kindle Unlimited Program.
For Readers: Kindle Unlimited is Amazon’s ebook subscription launched July 2014. Costs $9.99 per month and readers can read unlimited books in the program, but only download ten at a time.
From Amazon: “Kindle Unlimited is currently available only to US customers on Amazon.com. Customers in the UK, Germany, France, Italy, Spain, India, China, Japan, Brazil, Mexico and Canada can sign-up for Kindle Unlimited in their local Amazon marketplace. We also plan to expand this service to other countries. Please stay tuned.”
Authors earn an amount per page read (which changes monthly – last month – Sept – it was 0.0044c per page)
Simplification – easy to upload to one provider
Additional revenue stream from Amazon – sales and reads
All Star Bonuses – in addition to Page Reads the top authors earn monthly bonuses (from $1k – 25k)
ebook borrows can improve your visibility and sales ranking in the Kindle store
Money – can be difference between replacing your income or not
Amazon = easier discovery; wide needs long build and $
All Your Eggs Into One Basket / Exclusivity
Don’t know what the rate is until the 15th of the following month
Don’t know what pages are read from what books
Reviews from KU readers are not verified
Don’t know how KENPC is calculated – AMZ doesn’t share how it’s calculated.
Issues with page reads calculations / authors not believing they were getting paid correctly
Can be hard to switch to Wide having built audience in KU
This week we talk about NaNoWriMo, or National Novel Writing Month. Every year in November, writers around the world challenge themselves to write 50,000 words in 30 days. For newer writers, it can seem like an insurmountable challenge, but even just joining in and being part of the NaNoWriMo environment can be inspiring and energising. It’s been getting bigger and bigger every year, and for the writers who manage to ‘win’ (ie finish 50K) it’s an amazing achievement. There are stories everywhere of people who’ve started their writing career with NaNoWriMo, going on to publish many books and have successful careers.
So what’s so great about NaNoWriMo? That’s what we discuss in this episode of the SPA Girls Podcast – why it’s been so successful, the aspects of it that we love, and why we think you should be doing it this year. (And don’t miss our surprise challenge at the end of the episode!)
Join us HERE on facebook
Sign up to Nanowrimo