SPA Girls Podcast – EP326 – How To Find Your Why

Posted By SPA Girls on Jan 12, 2022 | 0 comments

Subscribe: RSS

What’s the real reason you’re a writer? We’ve talked about finding your why before on the podcast, and today we’re delving deeper. Inspired by Simon Sinek’s book Start With Why, and Find Your Why, Trudi has us “on the couch” again, which Wendy, in particular, absolutely loves (not)!

Sinek’s book is based on the idea that we’re a sum total of the experiences we’ve had growing up, the lessons we’ve learned and the teachers we’ve had and the things we’ve done.

The process is all about looking for stories from your childhood that resonate with you, or seem important (good or bad) and then looking for themes in your stories, and then using those themes to come up with a why that resonates with you and helps you understand exactly why you’re a writer (or whatever you are).

This process is great for us as writers for two reasons –

1. It’s about mining our past for stories, and I kind of think that’s something we do automatically when we’re writing anyway.

2. And 2. Once you’ve figured out your why, you can then use it to filter through all your decisions about your business. It takes away some of the indecision, because once you know and understand what’s driving you, you can use it to make decisions faster, and to keep you on track when you waver. Knowing why you’re in business, or why you chose writing as a career is a powerful way to keep you motivated and stay on track.

Why statement is written like this:

To ___________ so that ___________.

First part is your contribution, and the second part is the impact your contribution has.

Simon Sinek’s why: To inspire people to do the things that inspire them, so that, together, we can change our world.

We uncover our Whys – have you analysed yours?

Further resources:

We interview LISA CRON

Start with Why by Simon Sinek
https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447

Find Your Why by Simon Sinek https://www.amazon.com/Find-Your-Why-Practical-Discovering/dp/0143111728/

Simon Sinek Ted Talk:

TEDxMaastricht – Simon Sinek – “First why and then trust”

💗 Learn to Self-publish with the SPA Girls!